Webfonts Smackdown: Google hosted v. web server hosted

The difference revolves around your hosting server and performance. But we’ll show you how you can over-font – not just in look but download time by having too many. We tested load time between having Google host the fonts (http://google.com/webfonts), hosting on your own server and the old-fashioned way – relying on your visitors to render based on the typical fonts they have on their computers: Arial, Comic Sans (ick), Georgia, Impact, Lucida, Palatino, Times New Roman and their pals rebuchet MS, Verdana, straight sans-serif and serif.

Yvonne Heimann and I opened up this 25 minute discussion through a hangout on air. Feel free to post your comments below – what has been your experience? Pain? We’d love to hear from you. I was taught decades ago about the simplicity of a headline front and a copy font. If you want more, stick to the italic and bold versions of those fonts and just STOP. Don’t cloud your message through distracting or unreadable fonts. Remember to check how it looks on different devices with different screen resolutions and browsers. You may be surprised how difficult it is to read your clever message.

Choosing fonts with personality for headlines and keeping the fonts in the COPY easy to read. No one cares about your themed fonts if they can’t read your content – DUH!

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