Get found. Get chosen. Get results.

If you’re a service-based business—especially in real estate—your visibility on Google is no longer optional. A fully optimized Google Business Profile, custom map strategy, and clear, credible website are the foundation of trust and lead generation today.

In this 2-hour workshop, you’ll learn exactly how to:

  • Set up or fix your Google Business Profile (yes, including mail verification)

  • Use custom maps to bring listings, neighborhoods, or services to life

  • Improve your website’s credibility and conversion with practical fixes (you’ll need your website admin access)

This is a live, hands-on session with real examples, step-by-step instructions, and Q&A. Replay access is included—so you can revisit at your own pace.

It’s time to make your online presence work for you—not against you.

This workshop will be held on three different days for you to choose from. Each workshop will have between 3 and 6 participants.
Upcoming dates include: August 12, 8 -10 am Pacific; August 19, 7-9 Pacific; and August 19, 12-2 Pacific.  You can choose one. If they do not fill up, we will reschedule. This is not refundable, but you can reschedule, and you’ll be able to access the replays for 6 months.  You may send a team member to attend if you are unable to make the time.

Workshop: “Google Business, Maps & On-Page Fixes That Work”
2 hours | $250 | Includes replay access

PART 1: Your Google Business Profile Is Not “Set and Forget”

If your Google Business Profile is missing key info, not verified by mail, or just collecting dust—you’re leaving money on the table.

Your profile is more than a digital business card. When optimized correctly, it becomes a lead generation engine, a review magnet, and a trust builder—before people ever visit your website.

Here’s what we see too often:

  • Unverified profiles that don’t show in Maps

  • Listings missing service areas or categories

  • No call-to-action links, posts, or review strategy

In our upcoming workshop, we’ll help you build or fix your Google Business Profile step-by-step. You’ll learn:

  • How to complete your profile and request mail verification

  • What to say in your “business description” to get more clicks

  • Why reviews and Q&A boost visibility—and how to manage them

PART 2: How Smart Agents Are Using Custom Google Maps to Drive Listings & Leads

Most agents know how to look at Google Maps—but very few know how to use them as marketing tools.

With Custom Maps (via Google My Maps), you can:

  • Highlight your active listings on a map

  • Create lifestyle guides that attract buyers

  • Curate relocation maps for out-of-town clients

  • Show off open house routes for weekend tours

These maps don’t just look impressive—they increase time-on-page, boost engagement, and improve your SEO when embedded correctly on your site.

In our workshop, we’ll show you how to:

  • Create and customize branded maps (no tech experience needed)

  • Add links and calls to action that point to your listings

  • Embed them on your site or landing pages to keep users engaged

PART 3: Fix These 5 Website Mistakes That Are Costing You Clients

Your Google Business Profile might be great, but if your website is slow, vague, or missing key info, you’re still going to lose leads.

Here are the 5 mistakes we see most often:

  1. No branded email—still using Gmail or Yahoo? It kills credibility.

  2. No clear service area listed on the site.

  3. Listings with no way to capture interest or schedule a call.

  4. No About page that builds trust.

  5. No testimonials or social proof from Google Reviews.

Your site doesn’t have to be fancy. It just needs to be clear, local, and credible.

We’ll help you:

  • Identify your weak spots and fix them

  • Sync your Google Business listing with your website

  • Build an on-page structure that turns visitors into clients