How Your Nap Spot on the Couch Affects Your Business Success
After getting flooded with AI-generated guest pitch emails, Susan and [...]
Tool Addiction is Killing Your Company Culture
Technology promises to solve every business problem, but what if [...]
The Real Cost of Handing Out Company Credit Cards Without Controls
Susan Finch and Lany Sullivan dig into something nobody wants [...]
The Content Churn Killed Quality and We Let It Happen
We're drowning in content glut. Empty posts churned out to [...]
Avoid Becoming Part of the AI Blah Blah in Your Marketing Strategy
Your Opinions Are the Point. Don’t Edit Them Out The [...]
SOPs – Your Business’s Secret Weapon Against Chaos
Stop drowning in business chaos - your SOPs are the [...]
You Earned It, Now Flaunt It: Marketing Your New Professional Designation
You earned that certification. Now what? If you're like most [...]
Pre-Conference Marketing: Stand Out Before You Show Up and Put on Your Conference Badge
Join Susan Finch in this solo episode of Rooted in [...]
Pre-Conference Marketing: Stand Out Before You Show Up
Pre-Conference Marketing: Stand Out Before You Show Up You're investing [...]
Beyond Exit Interviews: What CEOs and Boards Get Wrong About Talent Guest: Frederic Lucas-Conwell
Are you losing your best people and don't know why? [...]
The 5 Questions That Prevent Email Migration Disasters
Moving your business email from one system to another sounds [...]
When Automation Experts Struggle with Their Own Systems Guest: Alane Boyd
Today's episode could save you 20% or more on overhead [...]
ADA Compliance on Your Site: Accessibility Checklist for Content Builders
Website Accessibility Checklist for Content Creators About 1 in 4 [...]
Why Your SEO Foundation Determines AI Visibility Guest: Maurice White
Google First, AI Second: The Smart Agent Strategy Your prospects [...]
Why Your “Automated” Marketing Content Is Quietly Killing Your Lead Generation
Discover why automated real estate content hurts your SEO and GEO rankings. Learn how to create market-specific content that gets cited by AI engines and generates qualified leads.