Your Company Name Is Not the Place to DIY
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Who’s Really Advising You? Conflicts of Interest You Might Not See from Frank Scavo
When seeking expert advice—whether from consultants, industry analysts, or vendors—you [...]
I’d love your card more if I could read it.
Recently, I attended a wonderful storytelling competition. I haven't been [...]
Gather and select resources before you create your site.
We all know we need websites. What we do with [...]
When was the last time you called YOU at your company?
We all know the drill to fill out our online [...]
Vanity URLs – keep it short and matching.
I don't always take my own advice, and with a [...]
Who is the real online personality of your company?
Recommended Video Barbara Corcoran's 8 Lessons for Entrepreneurs She is [...]
Domains Should Be Registered in the Client’s Name
There are no ethical exceptions to this rule. If you [...]
Trust me, I work for @hotmail
Tell me what you think about this Master Gardner now? Would you be happy paying him at his "Master Gardner" rate or does his email scream, "AMATEUR"? Joe has the education, the truck, the team, but lacks the branding and great first impression. Now many folks are independent contractors. You work for companies and then move on to the next project. Perhaps you don't want to use the company email for most of your freelance or "on-the-side" endeavors, but you want to still encourage people to hire you and trust you.