Time-Saving vs. Think-Saving – AI Guideance for Students
During a recent trip for my 40th high school reunion, I spent a few days with my friend who works for CEO Leadership Alliance Orange County. We brainstorm over coffee and avocado toast when we are together. She wants to tackle the elephant in the high school classroom - how to reach high school students to talk about AI's role in their academic and professional future. We agreed [...]
Small Team? Long Name? Consider an Alias
Sometimes our names are really long, especially if we hyphenate. Sometimes our company names are really long when we tried a bit late in the game to secure a dot com. Sometimes our teams are really small, but we want to appear larger. This is where email aliases come into play. We host our mail with Google, so this is super easy to add. Check with your mail [...]
Checklist and Logic for Creating Your Onboarding Library – B2B
Staff turnover costs money. Adding headcount costs money. It isn't just about salaries, benefits, and commissions; it's about TIME. When we add new team members, we need to do it quickly so they can add to our team and not take a lot of time from team members as they are onboarded. This can be done through two paths: mentorship and onboarding libraries. Onboarding isn't just about sticking [...]
Preventing Management Failure: Immersive Simulations Offer Solutions: Guest: Rob Brodo
Intrigued by Advantexe's business simulations, Susan welcomes back Rob Brodo from Advantexe as they explores their focus on new manager training. They both acknowledge that management failure can lead to business failure but believe it is preventable and correctable. Susan asks Rob about the challenges faced by new managers and the motivation behind creating simulations. Rob highlights the overwhelming nature of transitioning into a management role without guidance. [...]
Share posts, but tell us WHY your are sharing it
When we share things in person, whether it is a bouquet of flowers, a pizza, or a book we tell the person why we want to share it with them. "These were in my garden and made me think of you... this gluten-free crust is the best... I couldn't put this book down." Online, we are encouraged to share links, posts, and videos with our followers and connections. [...]
Mastering Competitive Analysis for Sales Success: Guest: Rob Brodo
In this final episode of the Foundations of Business Series on Rooted in Revenue, Rob Brodo, the co-founder and CEO of Advantexe, and Susan Finch discuss competitive analysis as a foundation of business acumen. They first identify who the real competitors are and how to spot them. They also explain how scanning the environment, including social media platforms like LinkedIn and Twitter, can help companies stay up to [...]
Achieving Competitive Advantage Through a Comprehensive Competitor: Guest: Rob Brodo
In this episode of Rooted in Revenue, host Susan Finch is once again joined by Rob Brodo, the co-founder and CEO of AdvantX. The duo is continuing their series on the foundations of Business Acumen, which covers the key components of understanding business strategy and financial positions. In this episode, they delve into the importance of recognizing the strategic and financial challenges and opportunities of executing a new [...]
Grieving and the Workplace: How HR is Addressing Employee Needs: Guest: Michelle Cramer
In this episode of the podcast, Susan Finch and Michelle Cramer from On Angels' Wings discuss the importance of HR support in the workplace. Michelle discusses her journey writing her book, Uncharted Grief, and her certification as a Grief Recovery Method specialist. Michelle shares her thoughts on the societal norms surrounding grief and how they impact employees in the workplace. She highlights the importance of allowing employees to [...]
Breaking Down Financial Metric Silos: Ensuring Consistent Understanding: Guest: Rob Brodo
In this episode, Susan is joined by Rob Brodo, the CEO and Co-Founder of Advantexe, as they continue their series on business acumen strategies. The focus of this episode is on comprehending financial position and key metrics, including the income statement, balance sheet, and cash flow report. Rob explains that financial management is just a scoreboard for the company's strategy and that understanding these metrics is crucial in [...]
Transform Employee Performance with Strategic Insight: Guest: Rob Brodo
In this episode, we cover the importance of understanding business strategy for every person working for a company. Our guest is Rob Brodo. Rob is the Co-Founder and CEO of Advantexe. Rob talks about how many CEOs struggle with leading an organization that lacks a clear understanding of their value proposition to customers. The discussion includes the difference between the "believers" and "non-believers," and the importance of knowing [...]
The Black Eye of Being Seen as Spam
Recently, I managed to end up in my own spam folder with an RSS to email that I send out weekly. Some phrases from the episode triggered a spam filter. I found out about this because Google alerted me that I have three reports of spam from the same message. They were all reported by people at Funnelradio.com - THAT'S ME! It's one of the alias domains we [...]
Building Enduring Relationships: Susan Finch Solutions Achieves 21 Years in Business
As we reflect on the past 21 years, it is with great pride and gratitude that we announce the continued success of Susan Finch Solutions. Founded in October of 2001, our mission has always been to assist companies and individuals in growing their businesses and reputations within their respective industries. This morning, while helping a long-time client, Donna St. Jean Conti, update her brochure and adding the recent [...]